Sunday, September 13, 2009

Media Literacy - Sept. 14-18

Friday. Sept. 18/09 - Video Postcard
-We are in the computer lab today. You should work toward completion of your media literacy projects:
  • Video Postcard - Due. Oct. 2/09
  • Three 1/2 page typed double-spaced journal responses (any media-related topics we've touch on in class). - Due Sept. 29/09
  • My Media: Consumer/Producer (image and text collage). Details on these projects can be found on previous blog posts. - Due Sept. 25/09
  • If you have completed everything, sign into the provincial exam site and access the 2005/2006 e-exam to practice online. The provincial exam is worth 20% of your final English 10 mark.
Thurs. Sept. 17/09 - Advertising
-
Self-Evaluation on group advertising strategy session (10 marks).
- Review the Video Postcard assignment that we will be working on Friday in the computer lab.
Wed. Sept. 16/09 - Advertising
- Killing Us Software 3 (video in class) looks at the portrayal of women in advertising.
- Discussion of film.
- Continue work on your three journal responses


Tues. Sept. 15/09 - Creative Commons / Advertising

We will
discuss Creative Commons and copyleft licensing, which is now a popular means of sharing creative work on the Internet. Many people are sharing their work through copyleft license terms, while others select copyright and public domain options. Students will participate in a group advertising activity to come up with a strategy for promoting a male or female oriented product to the opposite gender.

Mon. Sept. 14/09 - Advertising Techniques
  • Today, we're learning about advertising techniques. We'll be looking for examples in print media and reviewing a video example. Please continue working toward completion of your three journal responses (each 1/2-1 page double-space typed on any three media-related topics) and the MY MEDIA project. See last week's blog entries for specific details on this assignment.

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